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BLACKPINK

Lotte Department Store selects advertising model for the first time in 10 years... BLACKPINK Jennie at the forefront

Lotte Department Store has selected BLACKPINK's Jennie as its new advertising model for the first time in 10 years.

Jennie is expected to lead the brand promotion as the new face of Lotte Department Store.

This model selection is part of Lotte Department Store's strategy to strengthen its brand image.

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